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tips to increase your Instagram followers
Instagram, a mere social media tool has gradually turned into a serious content m arketing, networking and business platform. It is extensively used and loved by both individuals and brands alike. Brands and individuals use it in order to amplify their audience reach. Instagram is a great social media management tool with over 200 million active monthly members. These members share over 60 million images, collecting more than 1.6 billion likes per day.
Instagram is the most trending platform. Also referring to some stats such as a 2014 Forrester study, it was found that Instagram furnished a huge engagement rate for brands. This engagement was 58 times higher as compared to Facebook. Businesses, brands and individuals are constantly able to mushroom their online presence, magnifying their reach and engagement via Instagram.
Furthermore, in recent years, brands have been able to increase their Instagram engagement by a whopping 6.39% in 2020 as compared to a 1.09% in 2019.
Also, there was a 13.8% increase in the 30 minutes time that an average user spent per day on Instagram in 2020. This was 4 minutes more than 2019 because of the Covid pandemic. 81% of people use Instagram only for business, and hence there is an average of 130 million Instagram users who check out shopping or business posts every month.
We are sure that these mind-boggling digits startle you, and that you too are desirous of growing your business. So why not try the easy way out?
Well, Instagram and the virtual social media is not as difficult to comprehend as it so seems. You just need to put in place the smartest, well-planned and effective strategies to grow your Instagram followers. We say so as your followers are your potential buyers. But you need not worry any further as listed below are some amazing tips to balloon your organic Instagram followers.
1. Be Active & Make Sure To Post Regularly
We can’t stress enough how important it is to be active on social media, especially in today’s times. “Out of sight, out of mind” is the most appropriate phrase applicable for successful social media management. Just as we forget individuals or things that are no longer visible or present, similarly your followers too would turn indifferent. They would eventually lose interest in your brand, in case you are not active on social media. It is extremely important for you to make your own identity in the virtual market. And in case find this difficult, then Rannkly is there to your rescue.
Rannkly is an incredibly powerful, easy to use fully automated tool. Rannkly helps businesses manage and mold their online presence, increasing the Instagram followers at full throttle.
2. Make Your Own Branded Hashtag
Yes you heard that right! A uniquely customized and branded hashtag allows brands to create their own collection of best content. Also in case a potential follower stumbles across your Instagram page, he would surely follow your Instagram account after seeing your top posts. Furthermore, you may also create a branded hashtag for your Instagram marketing campaigns. Such hashtags capture the attention of the target audience, helping you increase Instagram followers.
3. Don’t Fall Prey To The “Follow Trap”
While it is absolutely mandatory for a business to make social connections, you must understand that building a strong virtual image takes both time and patience. Please note that in case you start following all random accounts, just to increase your reach, this would do more harm than good. We say so as this primarily infers to a lack of good content. Also, this demonstrates your flawed social media strategy. Following just for the sake of increasing Instagram users would not yield the result that you want.
4. Be Real & Post Real Whilst Experimenting With Your Instagram Content
Your Instagram content is the most crucial part. It is to garner all eyeballs, provided it must be worth a good read! While you may keep posting the most appealing photos, your engagement would not mushroom with banal content. You must focus on furnishing the most authentic and original content. You can experiment with different mediums such as videos, stories, reels and IGTV. Also, make sure that you share a mix of different content types as this would help increase your Instagram followers.
5. Use Different Social Media Tools to Cross-Promote Your Instagram
Ensure that your followers from various social media platforms are aware of your Instagram account. Also, highlight and promote your Instagram channel on your business website. Furthermore, you can even add your Instagram handle in the bio of your other social media platforms. Make sure to put a link of your Instagram handle in business emails. Also link your Instagram with Twitter, Facebook, Pinterest etc. This would not only help increase your Instagram followers but would even save your time. You would be able to make posts on all your social media accounts, at once.
Rannkly is one such incredible social media management tool that helps you make the most appealing and eye-catching posts on all social media platforms with just the click of a button. This would undoubtedly help you in increasing your organic Instagram followers.
Do make sure to take a 15 Day Free Trial of this absolutely amazing social media management tool. It would definitely help you out, and you too would achieve a huge Instagram following in no time!
