How to Develop Video Streaming App Like Netflix? Development Cost, Business Model & Features

Gone are the days when family members used to fight over what to watch next! Thanks to online movie streaming services, you can now watch anything at any time, and on any device. According to forecasts, the worldwide video streaming industry will be worth over $125 billion by the end of 2025.

We’ve all heard of Netflix, haven’t we? This is probably the most popular and oldest video streaming app. It is now regarded as the grandfather of video services on demand, which has overtaken many traditional media outlets. The fact that about 15% of the world’s entire population now uses the Netflix Clone App demonstrates the popularity of the service.

The success of Netflix has piqued the interest of many internet entrepreneurs who want to enjoy the benefits of Video on Demand (VOD) apps. Everyone wants to take advantage of this. This is the reason why many other competitors including Amazon Prime, Disney Hotstar, Sony Liv, and ZEE5 have joined the market and developed their individual brands in a very short span of time.

How did COVID-19 affect the use of video streaming apps?

Barring a few exceptions, almost every industry is affected by the COVID-19 issue. Unlike other industries, there has been significant growth in the Internet or digital sector. Video-on-demand apps are one of the biggest examples. Due to the COVID-19 quarantine, internet video streaming options such as Netflix have seen considerable growth.

The history of Netflix movies and TV show streaming applications

Netflix was founded in the Scottish Valley by two entrepreneurs named Mark Randolph and Reed Hastings, who helped the company grow into one of the world’s leading Internet entertainment platforms.

Netflix began as a movie rental business primarily focused on offering a web-based movie rental service.

If you look closely, you will find that the word Netflix is ​​a mixture of two words: net (internet) and flicks (movies). As a result, the combination of these words gives NETFLIX.

The business launched its movies and TV shows streaming app and website in 2010, and since then there has been no looking back.

Netflix Video Streaming Services Facts and Statistics

• Netflix controls more than 60% of the video streaming website industry.
• The platform generated more than $18 billion in revenue last year, reaching more than 190 countries worldwide.
• Netflix has over 150 million paying members globally, including 60 million in the United States alone.
• In terms of numbers, one human life is just insufficient to consume all of Netflix’s programming.
• Netflix users worldwide watch 694,444 hours of content in just 50 seconds.
• Netflix accounts for 26.6 percent of the Global Video Streaming Traffic market (YouTube is 3rd in Position).

When it comes to video streaming and OTT platforms, Netflix is ​​hardly the only game in town. Other important market participants include Amazon Prime, Hulu, Apple TV+, Disney Hotstar, Crackle, YouTube, Dailymotion, and others. As a result, competition is fierce, and content reigns supreme!

Netflix Business Model

Netflix’s business plan is focused not only on monetization but also on embracing its fans. In addition, the business model can create an ecosystem in which the organization can expand in the future.

Netflix’s business strategy is subscription-based. The firm focuses on expansion around the world, and the model helps the company gradually and rapidly scale up its operations.

Value Proposition of Netflix

There are four important aspects to the Netflix value proposition, which are outlined below:

Accessibility

Netflix’s video programming is available on a variety of platforms, devices, and operating systems. Using this strategy, Netflix effortlessly expands its fan base.

Unique Content

Netflix broadcasts original programming as well as series from third-party publishers. Apart from this, it also offers some in-house shows which are available only on the Netflix site.

There are no ads

Netflix ads are shown exclusively to free account holders. When an ad appears in the middle of one of our favorite shows, we all get upset.

recommendation algorithm

There are thousands of movies, TV programs, and originals available for streaming on Netflix. The algorithm is designed to collect relevant content while increasing user interaction with the site.

How does the live streaming app Netflix make money?

Subscriptions are Netflix’s major source of revenue. Users can choose between three subscription monthly plans: Basic, Standard, and Premium:

The basic package will set you back $8.99 each month. Subscribed customers may see TV shows and movies on their televisions, computers, mobile phones, and tablets.

This package does not include HD viewing, and customers may only watch the material on one screen at a time.

• Standard — The monthly fee for this plan is $13.99. Users may watch HD films in 1080p resolution at this pricing. In addition, with this plan, videos may be viewed on two devices at the same time.
• Premium – A monthly fee of $17.99 is charged for the Premium plan. Users may view 4K + HDR films on four screens at the same time with this subscription.

Cost of Developing a Video Streaming App Similar to Netflix

Before hiring mobile app developers for the Netflix app, it is important to understand the costs associated with each of these applications. To calculate the cost of app development, the following variables should be considered.

• Design of an Application
• Specifications of the Application
• Stack of Technology
• Developers hourly rate
• Timeline for development

Depending on price variations and fluctuations, a video streaming app with the same set of features and functions can cost you anywhere from $30,000 to $200,000, depending on the country where the app is developed.

When it comes to geographic regions, India is fast becoming one of the most popular locations for app mobile app creation. This is mostly due to two factors.

Final Thoughts

In the end, it is fair to say that performance is the most important factor. It’s the foundation of any successful online video-streaming network, and there’s no way around it.

As a result, if you intend to build an app similar to Netflix, you must take utmost care in developing world-class software capable of attracting customers from all over the world.

Without a question, Netflix has proven to be the ultimate game-changer in the video-on-demand market, which also includes infinite potential for the internet streaming company.

If you want to know how much it will cost to create a video streaming website, use the calculator below. then you should contact a reputed mobile app development company in California.