A Comprehensive Guide on Mobile App Development – Meaning, Types, & Importance

Over 78% of people worldwide use smartphones. Every year, this figure breaks records and sets a new history. But what are these people doing on their mobile devices? They are using multiple applications. People use a wide range of applications. Therefore, the market demand for a mobile app development company has increased. 

On average, an adult spends more than 3 hours each day on their smartphone. It shows the importance of launching an application for your business. Start developing an idea for your app development and create a strategic plan. This post will help you get an innovative sight of app development. 

Mobile Application Development – A Quick Walkthrough

Mobile application development is the arrangement of activities involved in building an app. The process includes writing code and designing the app for multiple devices like smartphones, tablets, smartwatches, and other portable devices. 

App development is almost similar to traditional website application development, but the only difference is the native features. An app has features like Bluetooth, microphone, GPS, camera, and more that are in-built into a smartphone. There are mainly two prominent mobile platforms that most of the applications target, such as Apple and Android. 

To have scalable mobile applications, you will need the assistance of a mobile and web development company in India. 

Types of Mobile Applications – A Brief Overview

The digital era has made it possible for users to do a lot of things on their mobile devices. They can read the news, listen to music, play games, buy groceries, and more on their smartphones. With constant advancements, a single app can run on Android and iOS operating systems. It is plausible through the development of types of mobile applications.

You can go through the following applications to understand which will work best for your business:

• Native Mobile Apps

A native application works on a specific operating system. These native apps are specifically created for either Android or iOS devices. Hence, you cannot run a native mobile application on any other operating system. For example, an Android application cannot run on an iOS platform and vice versa.

So, if you want to build a native application, you need to hire a mobile app development company for professional assistance. 

• Website Applications

Web apps are not generally mobile apps but behave similarly to mobile applications. A user can access these web applications only through a website browser on a mobile device. Web applications don’t require installation and readily adapt to different screen sizes. 

The native apps and web applications are almost identical. But there is some difference between the two. A user can access the native app with or without the internet, while a web application can get accessed with an active internet connection.

• Hybrid Mobile Applications

Hybrid mobile apps comprise combined features of native and web applications. A developer doesn’t have to write different codes for Android and iOS. The hybrid apps have a responsive design, function offline, perform fast, and are user-friendly. The development of hybrid applications is much more economical and quicker than any other mobile app. 

If you like to target a broad number of users, you must pick hybrid app development. For this, you need to contact an app development company to understand the application creation process more closely. 

4 Reasons to Build a Mobile Application for Your Business

If you are looking for reasons to understand why you may need a mobile application, here are your answers:

• It Escalates Business Sales | Mobile App Development

Today, more and more people are inclined to use mobile applications. It is one of the plausible reasons that many brands are building apps for taping as many customers as possible. Through application development, businesses can digitize their product and services. Hence, more users will be able to pick their products and services with the help of an app.

• It Gives a Competitive Advantage

A business gets a competitive advantage over its competitors with a user-friendly app. Progressively, more brands are joining the mobile app bandwagon to increase their customers and generate hefty revenue. Mobile application development is the only way to get ahead of your competitors by providing more convenience to users. 

So, hire a smartphone app development company to gain a competitive market advantage by building a robust application.

• It Engages Many Customers

With your business app, you provide better engagement and communication avenues. It gives you a chance to get in direct touch with your customers. Often, a customer doesn’t get the right way to contact the company in a time of need. In such cases, the mobile app works wonders for you and the user. 

With the help of an application development company, you can incorporate features like live chat, a help desk, and feedback within your application. 

• It Creates Brand Awareness and Recognition

A mobile application is a perfect way to create brand awareness among customers. It is the finest form of building brand recognition for your business. The more people download your app, the more familiar your audience will get with your brand products or services. So, app development is an ideal way to make yourself well-known among customers.

For small businesses, a smartphone app is the best way to establish their online presence. This way, your business may see a hike in the number of customers.

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Final Words | Mobile App Development

With everything you have read above, you may have understood how important mobile apps are for your business. You will be shocked to notice that an application creates three times more conversions than a website. It clearly shows that a mobile application can be a revolutionary step for your business. 

If you have decided to create a mobile application, you must get in touch with a developer. Many application development companies are available in the market, but one of the renowned names is Trank Technologies. Trank is India’s rapidly growing IT and software solution company having best-in-class mobile application developers. It is the topmost mobile app design and development company in Delhi.