Business

How To Apply Google Featured Snippets For More Traffic

You’re undoubtedly wondering how to get your website published as a snippet at this point. This section will teach you about 11 ways to improve your chances of being featured. These are organised in a chronological order, so you must complete each step before moving on to the next. (ecommerce business)

STEP 1: Rank your website pages in the top ten search engine results. (ecommerce business)

Having as many pages on the main page as possible is the simplest strategy to get your pages displayed. It is not required that you come in first. According to a study conducted by Gestat, 70% of featured snippets did not originate from the first page of results. Instead, it came from authoritative websites that rank in the top ten for a variety of keywords. According to Ahrefs, 99.58 percent of the listed websites are already in the top ten for numerous keywords. This demonstrates that having a trustworthy website is a must if you want more of your pages to appear in search results.

STEP 2: Begin with a list of keywords.(ecommerce business)

Don’t worry if you don’t have an authority website. There’s still time to snag a piece of the Google Featured Snippets pie. You might be able to rank for longtail questions in your field if you optimise your pages properly.

The greatest place to start is with keywords. You should look for keywords on which you can develop queries rather than keywords for which you can rank. After all, it’s not just about targeting the term when it comes to getting your content highlighted on Google.

Step 3: Transform Keywords To Questions

It’s time to turn your keywords into questions now that you have them. I recommend that you ignore the standard “what” and “how” inquiries and simply put yourself in the shoes of the person looking for the keyword. Consider the types of inquiries they’ll pose. Consider what else they might be interested in learning. This will aid your ‘question brainstorming session.’

STEP 4: Search for “Featured Questions” on Google.

Simply enter your keywords into Google and look at the existing highlighted questions to obtain more question ideas. You may then use the’make it better’ strategy by just fixing the problem more effectively than your opponent. Of course, if you want your answer to be shown on Google, you’ll need to promote your website.

STEP 5: Use Twitter to look for questions.

Cyfe is an application that helps you to keep track of all the Twitter updates you follow. This provides you with a spot to look for queries related to your niche.

Logging on to Cyfe and looking through its archive is all it takes to come up with question ideas. It also features a keyword tool so you can keep track of the questions as you go.

Cyfe is now solely useful for generating ideas. When it comes to estimating traffic potential, though, you can’t rely on it. To see if the query or keyword is worth exploring, you may need to use other tools like SimilarWeb or Ahrefs.

STEP 6: Search for questions on message boards.

Forums are another place to ask questions. Forums are usually communities centred on a specific topic. People with the most pressing questions would come there to find answers because it is niche-focused. What’s the best part? These people have already tried and failed to find a solution on Google. So, if you respond to their query, you have a good possibility of being ranked.

STEP 7: Search Facebook Groups for Questions

Facebook Groups are a more advanced version of forums. Facebook groups, like forums, are frequently niche-focused. As a result, you’ll discover some niche-specific questions in this section. This will provide you with some suggestions for what questions to include in your article.

STEP 7: Ask people directly

If everything else fails, simply inquire. People aren’t all that frightening. In fact, if the subject is of interest to them, they will gladly provide input. Simply inquire about their most pressing concerns. These are the questions for which they are desperately searching but have yet to find a solution. When it comes to unearthing questions, it may take some prodding, but this is the most honest method. It may even provide you with some suggestions that you would not have discovered if you had relied solely on search.

STEP 8: Make a list of your questions

You should have a list of questions prepared by now. Then, based on the subtopics of your questions, you should categorise them. This allows you to construct many pages on your website that each answer a different set of questions.

STEP 9: Do you know who your competitors are?

Take a look at your competition before you start writing content (or answering questions). This will tell you whether or not the question is worth investigating further. As a rule, every query with a Wikipedia information snippet should be avoided. Wikipedia is a well-known authority site. No matter how lengthy or ‘better’ your answer is, ranking higher than them is often impossible.

Look for authority websites that are rated for snippets as well. Check to see whether they’ve previously responded to any of the questions on your list. You should pursue those instead if they have left certain questions unanswered. Answering a question that has previously been answered by a more popular website is pointless.

Source: ecommerce business , ecommerce store

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