Things to consider before redesigning or redeveloping a website
In 2006 and made a few decisions. You need your website to work to earn rewards. This article redesigning or redeveloping a website will be especially helpful to companies with a web-based business or portfolio business.
Does this sound familiar:
1. We have a website and spend a lot of money but it is very clunky.
2. It has worked well for us when we have a tight budget and need to have a website but it is not working.
3. The development company that built the website told us that it could do all these good things but left the site incomplete.
4. Our competitors already know the web business well though we can beat them by marketing and our reputation.
5. In the event that we ask engineers to add new features or functionality they turn around saying it will not be achieved or that was not the scope of the project.
The list goes on and on but if the above is a statement you have made or heard and you need to feel free to read this article and let me know if it was helpful.
When building a business on the web. website development to help targeted audiences. It is designed to meet the demand in the market place. If the website is built with the idea and you are not sure if this idea can be useful the reason you are reading this is because your website and idea was worth the effort. Build a website for your visitors and not you.
The decision to do something about your website or website needs to be after a thorough in-depth analysis from someone other than you. The reason for this is because it allows you to get an impartial view. The first steps before going to someone to analyze your website are to write down the objectives of this activity. To help you with this process I have tried to write down the questions I will ask myself
1. What is the purpose of this website?
2. Is this website an information site or a trading site?
3. Visitors who would like to visit this website may have IT knowledge or not?
4. Has the website in its current state received more visitors?
5. Did I get feedback from my customers or visitors about the site?
6. Have I analyzed the behavior of my web visitors?
7. Do I have IT savvy?
8. What websites do I find useful and easy to use?
9. Are any of these websites close to being my competitors?
10. What are the features and features of my competitors’ site?
11. What do I want the website to accomplish?
12. How much am I willing to spend?
13. Do I have a deadline and if not have I made a point of having a deadline.
Determining whether a site needs to be redesigned or redone
After listing the answers to the above questions you should ask or choose an expert who will give you a neutral impression of your website or decide that you do not need to do much with your website. If you continue to receive in-depth report to see if their report identifies any of the following:
1. The site has problems with usability
2. The information or content on your site is hard to find
3. The actions that need to be performed on your site are not performed by visitors as they do not understand these actions or find it very difficult.
4. The design is very dense
5. Users do not follow the navigation method you wish to take
6. Pages take longer to load
7. Search engine optimization is not taken care of
8. Site navigation is not well planned. This is important not only for the person to navigate your site but also from the search engine viewing area.
It is important to note that your current website may not require a complete overhaul if the business objectives are to make the site design look good. However, if you want every aspect of your website to work and in its current state it does not work, you have probably answered your own question. Yes its time to have a budget and plan to move forward.
Once you have received your report you need to take the time to analyze the situation before making a final decision
Terms of visitor’s viewing area:
Your goal should be to have your guests
1. Get what they want easily
2. Find what they want easily
3. Easily perform the appropriate actions you want guests to perform.
To do this, the website requires:
1. Excellent roaming system.
2. The website should be easy to use. For example, does a website have a natural flow while placing an order or does it make it difficult for a visitor to handle this process.
3. The most important actions should be achieved with one or two clicks.
Terms from the search engine viewing area: Please note the points below are difficult guidelines as this article is large.
Flash: If your website currently uses a lot of light consider the following before deciding to redesign or re-launch. Most search engines cannot read text within flash animation. If important features of your site such as your navigation menus are in flash you need to rethink this. Consider a site whose entire navigation menus are bright. The search engine will not be able to accurately index pages on the site as it can read flash links on each page. That’s unless you provide a duplicate roaming system without flash.
Bad or badly structured HTML: If you do not know much about IT and do not understand HTML. It is wise to have the HTML code updated almost to see if there is any incorrect HTML code or overlap as this has a negative impact on your search engine ranking. This can also confuse search engines.
Java Script: While most search engines can read javascript, they cannot enable javascript functions. This can have a negative impact if your site navigation system is based on javascript among other things. It is much safer to have text links and buttons based on Java text as otherwise your navigation links may be hidden in the search engine.
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